4 Ways to Boost Course Sales in LearnDash

As a business owner, if you are selling courses online using LearnDash with WooCommerce you might have often wondered if there are any extensions that can help boost your sales of your courses.

Although there are multiple useful  plugins  available for WooCommerce that help you maximize sales and you can use it on your site, the problem with  using  most of these plugins is that the functionality they offer work on WooCommerce product pages and not the LearnDash course page. When in fact, what you need is a plugin that actually helps you maximize sales through the LearnDash Course page as all the information of the courses is available there. In this article, we have created  a curated list of LearnDash and WooCommerce plugins that can help you boost your sales of your LearnDash courses.

We have often seen the ‘Frequently Bought Together’ section while buying products from Amazon. Similarly, this plugin allows you to show a section suggesting courses usually bought together on the LearnDash course page. It also offers you to optionally provide discounts on these courses if they are brought together. This is particularly useful when you want to incentivise your customers to buy extra add-on courses along with the main course.
For example – Let’s say you are selling a course for ‘Mathematics’ and you have other offerings that people also buy like questionnaires or live lessons which are related to the same course. Then you can use this plugin to club these courses and offer them at a discounted rate to drive more sales.

Frequently Bought Together for LearnDash

This is a useful WooCommerce plugin that helps you streamline the checkout experience for your customers. When you use WooCommerce along with LearnDash, you might have noticed that when customers click on ‘Buy this course’ page, then they are redirected to the WooCommerce page. Now again they have to click on ‘Add to Cart’ here and only then they are taken to the cart page. As you can understand, this unnecessarily increases steps for customers to buy the course. Using the CartFlows plugin, you can just configure it to skip the WooCommerce product page and directly take customers to the cart page from the LearnDash course page. This removes a redundant step and overall optimizes the checkout experience for your customers.

CartFlows Plugin’s Settings Page

This plugin allows you to show a section suggesting related courses on the LearnDash’s course page. This plugin can help you in 2 ways – One, if you are selling courses that are mostly similar but differ a bit in terms of little more course content like additional quizzes, assignments or projects. Then you can use this plugin to subtly show customers higher end offerings on the course page. This helps customers explore other similar options and choose what suits them best for them. Second, if you just have courses that are related to the course being watched by the customer, then you can show such courses so that customer see all the related course offerings and may decide to buy the other courses as well. Thus it helps increasing visibility and drive more sales.

 UpSells for LearnDash

Often we see that we have a lot of traffic coming to the site but that doesn’t necessarily convert to sales. This could be due to a lot of reasons. According to a recent research, 60 percent of the people who go to the checkout page, don’t complete their purchase. As a result, it is quite necessary to identify reasons for cart abandonment by the customers. This plugin helps you exactly achieve that by capturing the email of the customer on the checkout page and allows you to send them a series of multiple follow up emails that can help identify reasons for cart abandonment and eventually convert these customers.

 WooCommerce Cart Abandonment Recovery 

To conclude, if you are using LearnDash with WooCommerce, it is probably the best combination for selling courses. However, adding a few more plugins can potentially increase your sales and can be a total game changer for your eLearning store.